Our Plan
Thank you for visiting the official Hawk The Vote 2024 Strategic Plan! We are excited to share our goals for the upcoming election season. We hope to engage the Hawkeye Community through a robust approach divided into five pillars.
![Core Pillars](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-28-44%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=C_Y9UHVC)
Core Pillars
The five pillars of the 2024 Strategic Plan are divided into two categories: internal-facing and external-facing.
![Academic Credit Graphic](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-30-18%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=tdRroNpI)
Integrate Academic Credit
A new executive position, the Education Director, will oversee the creation and execution of an academic course focused on institutionalizing the role of Voting Ambassadors.
![Numbers-Based Org. Graphic](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-31-29%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=qKVaq49v)
Numbers-Based Organizing
Our administrative leadership will utilize statistical
information from the NSLVE to determine which campus demographics to interact with.
![Departmental Leadership Graphic](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-29-16%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=K9nVmIoR)
Maximize Departmental Partnerships
Hawk The Vote will directly emphasize partnering with academic departments that have historically lower voter turnout.
![Robust Comms Strat Graphic](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-29-47%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=62j7j5J9)
Robust Communications Strategy
Our Communications Director will work to create a public-facing presence that is tailored to relevant collegiate demographics.
![Publicity Oriented Graphic](/sites/vote.uiowa.edu/files/styles/widescreen__1024_x_576/public/2024-10/Screenshot%202024-10-17%20at%2009-30-57%20Hawk%20the%20Vote%20Strategic%20Plan%20-%20UniversityofIowa2024ActionPlan.pdf_.png?h=44e2402b&itok=5Mew4Pzk)
Publicity-Oriented Programming
Our Programming Director will place an intentional focus on planning events that maximize our presence in both physical and virtual spaces.